Learn & grow

Social Media Manager

Job Description:

A Social media manager is continuously generating content for the company, creating new ideas and campaigns, and measuring how effective those ideas are. They work with other teams in the company to coordinate their campaigns with other initiatives within a company work to fit in to the overall marketing and promotional goals of the organization. A good social media manager always looks for the latest trends online, making sure that they are keeping up with public shifts in media attention

Responsibilities

• 6+years experience in social media marketing.
• Experience of developing strategies across social media and digital marketing areas
• Experience in outreach, sales, grassroots, social media, digital PR, buzz building and building sustainable communities.
• You have to be a social media power user and have a proven background building a quality online following for a business.
• Experience using social media analytics tools and the ability to tweak marketing strategies based on findings.
• Ability to lead a team of content writers effectively.
• Creative skills for contributing new and innovative ideas
• Ability to create cutting-edge social media and digital marketing content.
• Writing, blogging and proofreading ability
• Experience with social advertising platforms such as LinkedIn, Facebook, Twitter & YouTube
• Experience of managing website content
• Strong organizational skills and communication skills a must.
• Ability to work well under pressure and meet deadlines
• Capacity to prioritize and work on multiple projects
• Ability to work independently and flexibly
• Attention to detail and accuracy
• Proactive and resourceful with a ‘can-do’ attitude

Graphic designer

Job Description:

The graphic designer job description includes the entire process of defining requirements, visualizing and creating graphics including illustrations, logos, layouts and photos. You’ll be the one to shape the visual aspects of websites, books, magazines, product packaging, exhibitions and more
The goal is to inspire and attract the target audience.

Responsibilities

• Study design briefs and determine requirements
• Schedule projects and define budget constraints
• Conceptualize visuals based on requirements
• Prepare rough drafts and present ideas
• Develop illustrations, logos and other designs using software or by hand
• Use the appropriate colors and layouts for each graphic
• Work with copywriters and creative director to produce final design
• Test graphics across various media
• Amend designs after feedback
• Ensure final graphics and layouts are visually appealing and on-brand

Senior Graphic designer / Creative Strategist

Job Description:

A design/creative strategist job description includes the entire process of defining requirements, visualizing and creating graphics including illustrations, logos, layouts and photos. You need to execute advertising campaigns that involves developing ad concepts and then working with Graphic Designers and content writers to design and create them.

Responsibilities

• Study design briefs and determine requirements
• Schedule projects and define budget constraints
• Conceptualize visuals based on requirements
• Prepare rough drafts and present ideas
• Develop illustrations, logos and other designs using software or by hand
• Use the appropriate colors and layouts for each graphic
• Work with copywriters and creative director to produce final design
• Test graphics across various media
• Amend designs after feedback
• Ensure final graphics and layouts are visually appealing and on-brand

Search Engine Marketing Specialist

Job Description:

An SEM Specialist’s duties include creating strategies with prominent search engines,developing and testing new keywords, managing Pay-Per-Click campaigns, analyzing click-through data and conducting research.

• Collect and analyze data on internet site access destinations, customer preferences, and buying habits to identify potential markets.
• Conduct research on online consumer trends to predict successful electronic marketing strategies.
• Seek and provide information to help companies determine new online customer markets.
• Measure and assess customer satisfaction of website
• Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
• Track, report, and analyze website analytics and PPC initiatives and campaigns
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
• Optimize copy and landing pages for paid search engine marketing campaigns
• Perform ongoing paid keyword discovery, expansion and optimization
• Research and analyze competitor advertising links.
• Writing and editing HTML, manipulating cascading style sheets (CSS), and an understanding of website design and usability
• Should also have a thorough understanding of marketing principles and be able to apply these to Internet marketing.

Senior content writer

Job Description:

Our company is in need of a talented Content Writer to create compelling blog posts, white papers, product descriptions, social media content and web copy. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. The candidate should also be detail-oriented and committed to meeting tight deadlines.

Responsibilities

• Understand of bigger picture online objectives and ensure all activity supports wider online objectives e.g. best practice back link building, SEO best practice, keyword utilisation etc
• Create content marketing campaigns to drive leads and subscribers.Use SEO best practices to generate traffic to our site
• Responsibility for hands on interaction within social media sites such as facebook, twitter etc and also off-site social properties – other people blogs, other company facebook fan pages, forums etc
• Ability to write great engaging web copy in a real time environment that can stimulate user interaction, discussion and engagement
• Use etiquette and ability to ‘sell without selling’ online by delivering great service, great content & information but linking through to commercial transactions where relevant and appropriate
• Maintain close links with other parts of the organization to ensure aligned marketing and online marketing strategy is being delivered
• Respond and react to changes within social networks – changes in functionality, methods of engagement etc
• Monitor and present relevant data, trends, successes, exceptions etc
• Use great web etiquette to ensure the right message is delivered through the right channels without offending or annoying anyone
• Deliver real time content within relevant social spaces which dynamically engages the audience
• Creative input on content, ideas on social media viral marketing
• Work closely with the offline marketing and online marketing team as well as the IT/web team to ensure coherent delivery of activities aligned to strategic objectives

Accountant

Job Description:

An Accountant should provide financial information to management by researching and analyzing accounting data; preparing reports.

Responsibilities

• Prepares asset, liability, and capital account entries by compiling and analyzing account information.
• Documents financial transactions by entering account information.
• Recommends financial actions by analyzing accounting options.
• Summarizes current financial status by collecting information; preparing balance sheet, profit and loss statement, and other reports.
• Substantiates financial transactions by auditing documents.
• Maintains accounting controls by preparing and recommending policies and procedures.
• Guides accounting clerical staff by coordinating activities and answering questions.
• Reconciles financial discrepancies by collecting and analyzing account information.
• Secures financial information by completing data base backups.
• Maintains financial security by following internal controls.
• Prepares payments by verifying documentation, and requesting disbursements.
• Complies with federal, state, and local financial legal requirements by studying existing and new legislation, enforcing adherence to requirements, and advising management on needed actions.