• How do SEO + UI/UX drive better results?

    The digital marketing landscape has changed drastically over the past year. Advanced proven metrics such as new and returning visitors, top organic landing pages, user demographics, conversions etc., are evolving to be a lot more important than the usual digital marketing staples.

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  • 4 Reasons You Should be Concentrating on Mobile-First Indexes

    Google’s new roll out - Mobile-First Index is grabbing the attention of techies everywhere! Google is going to be using their mobile version as their primary first index from the near future. This change has dawned on many active industry users, who are keen on cracking the algorithm down and refining themselves on the know-hows.

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  • How has Social Media impacted the planet Earth?

    Social Media has always been in the limelight under constant scrutiny and overwhelming appreciation. The fact that small acts of appreciation or criticism by common folk or a renowned celebrity, travels across oceans in no time, is a matter of interest to many.

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  • Web Friendly Fonts - Managing Fonts for Accurate Website Designs

    How many times has it happened that you designed your website, only to have it not render the way you expected? Unfortunately, there are only a few fonts that are safe to use. If you thought you could just pick up a “pretty” font from your computer and use it on your website, you’re wrong! You have to do the required research first. Let us make this a little easy for you!

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  • 5 Key Points About Accelerated Mobile Pages (AMP)

    There’s no easy way to put this but – DIGITAL MARKETING IS A TOUGH JOB!
    Sure, you could have the best designers, writers, and SEO strategists on board to help you build viral-worthy content, but you would still have to battle technology and its many constraints. From content that loads too slowly, to addressing the needs of adaptivity, and right down to ever changing search engine algorithms.

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  • 7 Traits Effective Copywriters Have in Common

    Copywriting is all about the details. And all great copywriters are sticklers for what they believe is the right way to create content. But somewhere in between the quirks and strategy, we find that all efficient copywriters have certain habits in common.

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  • Boost Your Digital Marketing This 2017

    In the world of digital marketing, 2016 has been an impeccably incredible year. Digital marketing is an industry that never slackens, the targets keep moving, new algorithms are initiated and enhanced, platforms keep advancing and changing, and some features are developed, while others are ended.

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  • Brand equity and positioning

    It is a concept that tries to effortlessly merge statistics and sociology into one comprehensible package. And not always in the most clearly defined way.

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  • The revival of Copywriting!

    Or so was claimed by a popular web blog back in 2011. Five years later, we find that the demise of professionally constructed content to be far from the grave.

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  • Trending with the help of Google trends

    Did you ever dream of having a magic wand or a mirror that forecasts your future that could help you spot in trends early for your business?

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  • 6 things you need to think over before keyword insertions

    Is your keyword relevant? This is by far the most important and mostly looked over fact. Choosing a keyword is not rocket science but it is definitely an art that works

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  • Go Mobile: Why Mobile Marketing is important for Business?

    So, how many of you don’t own a cell-phone today? Well, we know it’s a weird question, eh. Most people in India own at least one cell phone starting from their college days.

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  • Social Media: What should we expect out of it?

    Social media is ‘talk of the town’ these days. Today, all companies, big and small want to experiment with this medium but are unaware of what exactly that they should expect out of it.

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  • Behind Facebook Business pages - The Hidden Secret Unveiled for the First time

    Facebook Business pages are a brand's online identity today. Right from contests to humour to some seriously innovative marketing campaigns your brand's page has it all.

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  • Trends the Digital Marketing Agency need to focus upon in today’s context

    From Visitor to a Customer, Here is how your Digital Marketing agency should assist you in converting a probable consumer into a potential customer.

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  • What is Digital Marketing?

    Digital Marketing is a process which enriches your product visibility to a wide range of internet users. In other words it helps your business reach to consumers through an array of web channels.

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